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Hearst Media 301 Merritt 7, Norwalk, CT 06851 | 203.842.2500| Website Facebook | Instagram | LinkedIn | Twitter Member Profile | Member Since 1928 Promote safety at every stage. It’s not nice-to-have. It’s necessary. As residents re-evaluate where, why, and how they purchase local goods and services, businesses that communicate their enhanced safety measures will build consumer confidence and stand out from the competition. What Is Open for Business Spotlight? Open for Business Spotlight is native advertising that allows advertisers a way to reach their target audience through creative, effective, and measurable custom content. We use a content questionnaire to build the Spotlight profile. Safety icons and a bulleted safety measures checklist will be included as well. The Benefits of Community Spotlight? It provides users with a much less disruptive advertising experience. It is a quick and effective way to reach a large audience with important details of reopening approach, safety measures being taken and certifications required by the state. Your profile will have prominent placement on the local news website within your community. 70% of consumers prefer to learn about a products and services through content. The Combination of Print and Digital To ensure the widest reach, Open for Business Spotlight will also run in the newspaper(s) of client’s choice, appearing in a similar look, feel and tone as the paper’s editorial. It also includes a print ad that will run adjacent to the Open for Business Spotlight. We will also drive traffic to your profile through social posts. [Download PDF] [View Open for Business Spotlight]
Hearst Media 301 Merritt 7, Norwalk, CT 06851 | 203.842.2500| Website Facebook | Instagram | LinkedIn | Twitter Member Profile | Member Since 1928
Promote safety at every stage. It’s not nice-to-have. It’s necessary. As residents re-evaluate where, why, and how they purchase local goods and services, businesses that communicate their enhanced safety measures will build consumer confidence and stand out from the competition. What Is Open for Business Spotlight? Open for Business Spotlight is native advertising that allows advertisers a way to reach their target audience through creative, effective, and measurable custom content. We use a content questionnaire to build the Spotlight profile. Safety icons and a bulleted safety measures checklist will be included as well. The Benefits of Community Spotlight? It provides users with a much less disruptive advertising experience. It is a quick and effective way to reach a large audience with important details of reopening approach, safety measures being taken and certifications required by the state. Your profile will have prominent placement on the local news website within your community. 70% of consumers prefer to learn about a products and services through content. The Combination of Print and Digital To ensure the widest reach, Open for Business Spotlight will also run in the newspaper(s) of client’s choice, appearing in a similar look, feel and tone as the paper’s editorial. It also includes a print ad that will run adjacent to the Open for Business Spotlight. We will also drive traffic to your profile through social posts.
[Download PDF] [View Open for Business Spotlight]